Prove what works. Fund what matters.
The Problem – A Trust Gap in Giving: Nonprofits we care about are doing important work with passion and commitment, but many struggle to prove their impact. Why aren’t good intentions good enough?
- Stagnant Fundraising: Donations may plateau but can rise sharply when impact is proven.
- *Donor Expectations:* Measurable impact where missions help real people in meaningful ways.
- *Skills Gap:* Nonprofit leaders value impact measurement, but only 1 in 5 say they’re good at it.
The Solution – Track & Share:** Nonprofits that track and share impact are consistently more successful in fundraising, program delivery, and stakeholder trust. Track & Share’s proven three-step process will help nonprofits: (1) Identify their most meaningful impact metrics, (2) Implement systems to track performance over time, and (3) report results transparently to stakeholders and evaluation platforms.
These platforms offer reliable tools, metrics and insights. Their badges, when promoted, build donor trust and boost giving by up to 62% in one year. One good reason is that nonprofits using metrics achieve greater impact, more effectively adapt programs, and make better resource allocation decisions, the goal of your gift.
The Opportunity — Overcome Barriers: Despite the benefits, only 5% of nonprofits have earned a Candid badge proving accountability and measurable results. Nearly 80% cite barriers like limited funding or staff capacity. That’s where you and Track & Share come in.
Working together with your support, nonprofit expert Ian McCuaig and his Track & Share teammates will help nonprofits overcome these barriers, prove their impact and secure needed funding.
Your gift will help nonprofits track and share data, understand it, learn from it, earn from it, and use it to improve lives.
You work will help organizations involved with animals, culture, education, environment, health, humans, leadership development, justice, civic participation, research, and many more.
With $1 million in support, Track & Share will help deliver breakthroughs for nonprofits and donors alike.
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