Our Mission
To empower BIPOC creators, artists, and entrepreneurs to make popular entertainment that reflects our multicultural society so we can help improve racial equity in America.
We're creating a system of change designed to reshape majority opinions by ensuring that creators of all backgrounds can tell their stories and see themselves in popular culture.
Our Vision
We are committed to creating a more empathic world. We believe stories and content have the power to unite people, bridge cultures, and achieve racial equity.
Donors
Sabrina Pourmand 7Popular entertainment is arguably society's most powerful for change. But the lack of accurate representation in mainstream entertainment perpetuates the racial divide. There is no shortage of talented BIPOC creators. The only scarcity is o...
Meg LeFauve This is an incredible organziation
Michael Goi Rideback Rise provides a means by which people who have been traditionally underrepresented in the industry can have a voice. Their more personal/less corporate approach yields significant results. Rideback Rise’s example leads the entertai...
Patrick Lee We love Rideback Rise! =)
Asher Goldstein Much love!
Dave Sharp 2Representation is a powerful tool for change!