Cultural Association ON THE MOVE

Promoting contemporary photography in search of new visions and original forms of visual communication

The Cultural Association ON THE MOVE was founded in 2010 with a goal to spread and promote contemporary photography by making it accessible and comprehensible to the general public and turning it into a driving force for exchange and cultural growth. The first and main activity of the Association was Cortona On The Move, the international festival of photography, which, in just few years, has become one of the most important events on the international photographic scene. In June 2013 the festival was included among the 10 unmissable events in the world by the Time magazine and defined as: "Without doubt, the best photography festival in Europe (if not the world) "by Donald R. Winslow, News Photographer Magazine columnist for the National Press Photographers Association. The contemporary documentary narration has always been placed at the center of the festival's interest, with particular attention to the incessant evolution of visual language, making Cortona On The Move an international reference point. Today the festival aims also to become a protagonist of the photographic production at international level and a reference for photographers, curators, authors, critics as well as for a wide public. Alongside the great national and international professionals of today's photographic world, the festival brings together journalists, critics, directors, cartoonists, writers and musicians to tell stories with words, videos, sounds and images. Cortona On The Move celebrates through images, creativity, shares stories, develops skills and enriches the lives of visitors. All of this takes place in the medieval town of Cortona, whose artistic heritage the festival has been enhancing since its first edition: the Fortezza del Girifalco, a fortified structure of Medicean origin that overlooks Cortona, historical buildings and evocative open spaces. A frame that contributes to give richness and expressiveness to the photographic works.