Over 2.3 billion people worldwide are unable to achieve their full physical and intellectual potential because their diets lack vital vitamins and minerals. Pregnant women and children are worst affected.

We partner with small mills to add critical nutrients into the foods that East Africans eat the most. Our sustainable business model ensure that families can finally afford to buy and eat healthy food every day. Children get the nutrients they need and lives are saved.

With a donation of $5, we can help an East African family access key nutrients for an entire year. A small price to pay to reduce maternal and infant mortality, prevent stunting, improve educational outcomes and boost productivity - to give a family the opportunity to survive, to thrive.