A new kind of R&D ecosystem for the ideas no one knows how to value—yet.

Most systems fund outcomes within a frame. We seek to expand the frame.

Today's funding systems are calcified. They filter for what's legible, immediately scalable, or that adheres to a safe consensus. That leaves entire classes of nonlinear, interdisciplinary, and early-stage insight without a path forward.

We ask: Are we even looking at the right problem?

At Analogue, we start upstream—backing the people who challenge the frame itself.

We don't fund credentials. We fund catalytic insight.
Not just prediction, but perturbation.
Not just solutions, but reframings.

Want to see how we think? Start with [Rethinking Funding](https://analoguegroup.org/rethinking-funding), The [Paradox of Progress](https://goodscience.substack.com/cp/154365507), [The Brilliance from Anywhere Thesis](https://docs.google.com/document/u/1/d/1yWb4huk1GvsBXQh-_th_znBvzh6M7luUuWkwySDqdnw/edit), or explore our [Library](https://analoguegroup.org/library) to dive deeper.

We're solving for the delta between what's possible and what gets funded.

[There is no shortage of intelligence or ambition in the world.](https://docs.google.com/document/u/1/d/1yWb4huk1GvsBXQh-_th_znBvzh6M7luUuWkwySDqdnw/edit)

What's missing is discernment. Surface area for the right questions to emerge.

We start with non-dilutive, fast-moving, and temporally flexible capital. But we know upstream ideas need more than checks. They need intellectual and cultural spaces to take root and mature.

That's why Analogue isn't just a fund. It's a living system of scaffolding that bridges the gap between early signal and institutional legitimacy to make visible what others overlook.

- **Expeditions** fund high-upside thinkers when their ideas are still early, but hold strong evidence of promise. [See examples of our Expeditions and Explorers](https://analoguegroup.org/expeditions/explorers).
- A **meta-research layer**, where we prototype signals like surprisal and rethink how to identify early-stage ideas, recognize catalytic potential, and identify emerging fields.
- A **cultural layer**, including [Socratic Salons](https://socratic.salon/), our [Second Renaissance Archive](https://www.secondrenaissance.now/), and the [*Friends of Analogue* podcast series](https://analoguegroup.org/friends-of-analogue).
- A growing **ecosystem** of projects, patterns, and collaborations with thinkers and institutions who are rewriting the rules of research.

We're starting small, learning fast, and letting what works evolve—just like any complex system that lasts. (Gall's Law: complex systems that work always start as simple systems that worked.)

This is only the beginning. [See what we've accomplished](https://analoguegroup.org/contribute/why-now).

We're backed by early believers.

Analogue has attracted a growing network of thinkers, founders, and patrons who share a common belief: that truth matters more than optics, and that upstream insight deserves serious support, even when it's messy, early, or misunderstood.

These are people who don't just fund for outcomes. They fund for orientation. For the intrinsic value of knowledge. For ripple effects that can't yet be measured.

For the right kind of weird.

If that resonates, you may already be one of us.

Analogue

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